I’m Marta, based in Amsterdam and born in Portugal. Easy enough to place: curious, flexible, and always keen to keep things moving. Although I like to keep plans realistic, I’m also a bit of a daydreamer.
I pay attention to details, mostly because I get easily hyper-focused (iykyk). I’m good at finding creative solutions for unexpected problems, and I’m the friend people call for a deep cheesy chat (but mainly to take care of their dogs). I paint when time allows, and I’ll read the worst literature probably known to man out of my own free will (I blame it on the wattpad fanfics).
I also believe most things feel lighter when you can laugh about them.
IT'S NICE TO MEET YOU.
My work brings together brand marketing strategy and hands-on creative execution. I plan and manage integrated campaigns from shaping the narrative and setting goals to coordinating production and distribution across channels. I create and edit visual and video content, develop content frameworks to keep messaging consistent, and oversee campaign rollouts so that everything connects under one story.
I’ve worked on projects ranging from inclusive brand campaigns and large-scale events to influencer activations, community initiatives, and thought-leadership content. Whether it is supporting founders, scaleups, or global brands, my focus is on building communications that feel clear, human, and relevant while making sure the strategy behind them is practical and actionable.
WHAT I DO
WHO I'VE WORKED WITH
I’ve worked on projects for global brands such as bunq, Mastercard, Hyatt, Foreo, and Lelo, and partnered SaaS innovators including Switch2Zero, Swapcard and tech incubators like Techleap. My experience spans integrated marketing, branding, communications, influencer activations, PR, and community engagement.